Crucial Hospitality comprehends the unique identity of every managed property and its specific requirements
We analyze the uniqueness of the business environment of the business unit, we study the competition and capitalize on opportunities, with specific strategies to lead us into an integrated framework of actions.

Responding to the market needs, we identify the appropriate pricing policy and we create targeted offers. The growth of online sales starts with a collaboration with the most important & specialized depending on the market on-line booking engines, the renewal of each hotel’s content, such as photos, prices, promotions, flash sales and tracking.

We understand the needs per region and time, and we design targeted, short-term sales offers, while monthly reports and forecasts are exported.

We create and develop a cooperation network with Tour Operators & Wholesalers in the form of allotment, on request or guarantee basis, per target market.

In order to achieve property owner’s objectives, the following services are provided :
• In depth analysis of the property’s business environment, product and location
• Effective Sales & Marketing strategies and plans
• Financial Budget
• Contracts with Travel Agents and Tour Operators
• Monthly detailed financial and quality performance
• Advertising and Marketing
• Detection of potential marketing partnerships and possible inclusion of properties in international joint ventures
• Sales Calls to Companies, Agencies, Government and Municipality Authorities in Athens and in all major Greek cities
• Properties Site Inspections
• Presence of the managed properties in more than 900 Travel Agencies throughout Greece and abroad
• Participation in all major international exhibitions and conferences and workshops to promote and penetrate new markets
• Extensive network of travel agents worldwide
• Great exposure in online & offline channels